Certified Specialist Programme in Email Marketing Email Deliverability
-- viewing nowEmail Deliverability is critical for email marketing success. This Certified Specialist Programme is designed for marketing professionals, email marketers, and digital marketers seeking to master email deliverability best practices.
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Course details
• IP Reputation Management
• List Hygiene and Data Quality
• Content and Design Best Practices for Deliverability
• Engagement Metrics and Analysis
• Spam Filter Bypass Techniques
• Troubleshooting Delivery Issues
• Compliance and Legal Considerations (CAN-SPAM, GDPR)
• Email Deliverability Platforms and Tools
• ISP Relationships and Engagement
Career path
| Certified Specialist Programme: Email Marketing Deliverability Career Roles (UK) | Description |
|---|---|
| Senior Email Deliverability Manager | Oversees email deliverability strategies, implements best practices, and analyzes campaign performance to ensure high inbox placement rates. Focuses on email authentication (SPF, DKIM, DMARC) and managing sender reputation. |
| Email Marketing Specialist (Deliverability Focus) | Specializes in optimizing email campaigns for maximum deliverability. Works closely with marketing teams to troubleshoot deliverability issues and improve email deliverability metrics. Strong understanding of ESPs (Email Service Providers) and list hygiene. |
| Deliverability Engineer | Technically proficient role responsible for maintaining and improving email infrastructure, monitoring email deliverability metrics, and resolving deliverability problems. Expertise in IP reputation management and email authentication protocols is crucial. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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