Certified Professional in Multimedia Engagement Tactics
Published on June 18, 2025
About this Podcast
HOST: Welcome back to our podcast, today I'm excited to introduce our guest, a seasoned marketing professional and the instructor of the new course "Certified Professional in Multimedia Engagement Tactics" - CPMET. Welcome! GUEST: Thank you, it's great to be here! HOST: So let's dive right in. Could you share what personal experiences led you to create this course? GUEST: Absolutely. With over 15 years in marketing, I noticed the growing demand for professionals skilled in multimedia engagement. I wanted to create a resource that combines all these tactics into one comprehensive course. HOST: That's fantastic. And how does this tie into current industry trends? GUEST: Well, we're seeing a shift towards interactive and personalized content. The rise of platforms like TikTok and Instagram Reels highlights the importance of video and audio in engaging audiences. HOST: I agree. Now, what would you say are some challenges faced in this field or when learning/teaching this subject? GUEST: A key challenge is staying updated with rapidly changing platforms and tools. It's crucial to teach adaptability and continuous learning alongside specific tactics. HOST: That makes sense. Let's talk about the future. How do you see the area of multimedia engagement evolving? GUEST: I believe AR (Augmented Reality) and VR (Virtual Reality) will play larger roles in multimedia engagement. We'll also see improvements in AI-driven content creation and analytics. HOST: It sounds like an exciting time to be in this industry! To wrap up, where can our listeners learn more about CPMET? GUEST: They can visit our website to explore the program and enroll in the course. Thank you for having me! HOST: Thank you for joining us today! And thank you, listeners, for tuning in. We hope you found this conversation informative and are curious to explore the CPMET course!
