Executive Certificate in Ski Industry Trends
Published on June 19, 2025
About this Podcast
HOST: Welcome to our podcast, where we explore various industries and the trends that shape them. I'm thrilled to have [Guest] with us today, an expert in the ski industry and the instructor for the Executive Certificate in Ski Industry Trends. Can you tell us a bit about your experiences and what led you to teach this course? GUEST: Thanks for having me! I've spent over two decades working in the ski industry, from managing resorts to consulting for investors. I wanted to share my insights and help professionals navigate the dynamic changes in this field. HOST: That's fantastic. Now, let's dive into the course itself. It covers current and future trends shaping the global ski industry. What are some of the most significant trends you're seeing right now? GUEST: Sustainability and technology are two critical areas. More resorts are focusing on eco-friendly operations, while digital solutions like RFID lift tickets and AI-powered snowmaking systems are changing the guest experience. HOST: Absolutely, I've noticed those trends too. Now, every industry has its challenges. What obstacles have you encountered in the ski industry, particularly when it comes to implementing these new trends? GUEST: One challenge is the balance between innovation and tradition. Some skiers prefer the classic experience, so it's essential to introduce new technologies thoughtfully and with consideration for the community. HOST: That's a great point. Now, let's look to the future. How do you see the ski industry evolving over the next few years, and how does this course prepare professionals to adapt to these changes? GUEST: I believe the ski industry will continue to become more sustainable and technologically advanced. Our course equips students with strategic insights and skills to navigate these changes, ensuring they stay ahead in this competitive sector. HOST: Thank you for sharing your expertise and insights with us today. It's clear that the Executive Certificate in Ski Industry Trends offers a comprehensive look at the current state and future direction of this exciting industry. For our listeners who want to learn more, where can they find information about the course? GUEST: They can visit our website [insert website link here] to explore the curriculum and apply for the program. HOST: Excellent! We encourage all executive-level professionals in the ski industry, from resort managers to marketers, to consider this course for enhancing their careers and gaining a competitive edge. Once again, thank you, [Guest], for joining us today and sharing your invaluable knowledge. GUEST: My pleasure, thanks for having me!