Certificate Programme in Video-Based Learning for Fundraising

Published on June 19, 2025

About this Podcast

HOST: Welcome to our podcast, today we're talking with an expert about the power of video in fundraising. Can you tell us a bit about your background and how you got into this field? GUEST: Sure, I've been working in nonprofit fundraising for over a decade and have always been drawn to innovative ways to connect with donors. Video storytelling has become a passion of mine, as it's such a powerful tool for engaging supporters on a deeper level. HOST: That's fascinating! So, what inspired you to create the 'Certificate Programme in Video-Based Learning for Fundraising'? GUEST: I noticed a gap in the market for specialized training in using video for fundraising purposes. This course aims to fill that gap by providing practical skills and strategies for creating compelling video content that drives results. HOST: In your experience, what are some current industry trends when it comes to video-based learning for fundraising? GUEST: There's a strong emphasis on authenticity and storytelling, as well as optimizing videos for mobile viewing and social media sharing. It's also important to consider accessibility features like captions and transcripts. HOST: Those are great points. Now, what challenges have you faced or observed in implementing video-based learning for fundraising? GUEST: Some organizations struggle with limited resources, both in terms of budget and personnel. However, we teach participants how to make the most of what they have, emphasizing creativity and efficiency. HOST: That's reassuring for smaller organizations. Looking forward, where do you see the future of video-based learning in fundraising going? GUEST: I believe we'll continue to see increased adoption of video as a primary communication tool for fundraisers. With advancements in technology, creating high-quality video content will become even more accessible, further democratizing the field. HOST: Thank you so much for sharing your insights today! It's clear that the 'Certificate Programme in Video-Based Learning for Fundraising' is a valuable resource for professionals looking to enhance their skills and impact in the industry. GUEST: My pleasure! I encourage anyone interested to explore the curriculum and see how video can transform their fundraising efforts.

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